National Marketing Leader

Salary :

Activity area : Business services, Communications and media, Construction and engineering

Post category : Marketing, Sales

Province : Quebec

Region : Montreal, Montreal and surroundings

Recruiter : Simon Van De Kerkhove

Contact us : svandekerkhove@st-amour.com

Job description :

Responsible for developing and executing B2B marketing strategies within the building industry. Oversees product portfolio and channel management to drive revenue growth and market share, while supporting brand visibility and sales performance.

Key Responsibilities:

• Develop and implement comprehensive multichannel marketing strategies.
• Manage full product portfolio lifecycle and market positioning.
• Conduct market research and competitive analysis.
• Create impactful marketing and sales support materials.
• Track and analyze KPIs to optimize campaigns.
• Collaborate with internal teams and external partners.
• Lead and mentor the marketing team to foster innovation and excellence.

Skills and qualifications :

• Bachelor’s degree in Marketing, Business, or related field (MBA an asset).
• 5+ years of B2B marketing experience, ideally in construction/building materials.
• Strong analytical, communication, and leadership skills.
• Bilingual (French/English).
• Proficient with CRM, marketing automation tools, and project management.

Core Competencies:

• Strategic Marketing | Market Analysis | Channel Management
• Product Portfolio | Leadership | Communication
• Data & Insights | Collaboration | Innovation | Results-Oriented