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Digital Marketing Specialist

Employment Permanent Date display: 05/03/2020 #Ref.:3660

Activity area : Business services, Technology

Post category : Marketing

Province : Quebec

Region : Montreal

Recruiter : Julie MacDonald

Contact us : jmacdonald@st-amour.com

Job description :

Our client, a leading international company offering business governance and confidential data sharing solutions, is currently seeking a Digital Marketing Specialist. This person will be responsible to build and execute effective Marketing strategies in support of their North American growth.

Responsibilities:

  • Evaluate the market potential and seek out all new marketing opportunities.
  • Define the marketing strategy to achieve the objectives.
  • Develop the marketing plan on the North American perimeter (market, targets, actions, budget).
  • Design marketing materials and adapt existing materials for the local market.
  • Set up reports and KPIs to measure campaign results using CRM and Marketing Automation tools.
  • Produce regular content: blog articles, e-books, customer testimonials, videos, press releases.

 

Skills and qualifications :

  • Bachelor's degree in Communications, Marketing or related area.
  • Minimum of 2 years of relevant experience in Marketing and/or Communications.
  • Excellent verbal/written communicator and creative thinker.
  • Proven project management and analytic skills.
  • Experienced with a CRM and a marketing automation tool is required
  • Bilingualism – French and English.